Tuesday, November 27, 2012
A must read: Subcompact Publishing
In his essay Subcompact Publishing, former Flipboard product designer Craig Mod does an excellent job zooming in on the challenges publishing industry is facing and how the old habits seem to die hard.
"In product design, the simplest thought exercise is to make additions. It’s the easiest way to make an Old Thing feel like a New Thing. The more difficult exercise is to reconsider the product in the context of now. A now which may be very different from the then in which the product was originally conceived."