Sunday, November 4, 2012

“The smell of a freshly printed book is the best smell in the world.” Karl Lagerfeld

http://www.steidlville.com/books/1312-Paper-Passion.html
Gerhard Steidl was first alerted to the importance of the smell of a book by Karl Lagerfeld, prompting a passion for paper and the composition of a scent on the pages of a book. To Wallpaper* magazine the pairing of the publisher with the perfumer seemed a natural partnership and so the idea for Paper Passion was born. Wallpaper* magazine commissioned master perfumer Geza Schoen to create a fragrance based on the smell of books to be part of the Wallpaper* magazine Handmade exhibition in Milan.

So now we can buy the perfume with the smell of book

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